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Snapdeal

Brand implementation across visual and verbal media.

Snapdeal is one of the bigger e-commerce websites in India, with the widest assortment of products across categories. To keep up with contemporary design standards, the online retail company underwent a complete rebranding exercise. The Magic Beans was instrumental in taking forward their new identity, updating it across both, offline and online media. The designers used ‘Vermello’ red and its secondary colours along with the newly designed box shaped logo and applied it to digital icons, website banners, print media such as newspapers and posters, as well as more BTL items like coasters and stickers for delivery boxes.

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